The American Consumer Satisfaction Index people have released their annual survey results for full service and quick serve restaurants. This is basically, "how happy are consumers with these brands" question. Lots of other details, but here are some of the top.
Most Satisfaction (Full Service)
Most Satisfaction (Quick Service)
Generically speaking? These lists seem about right.
The most important thing restaurants can get right? Accuracy of the food order. further down the survey results in both cases, the "quality of the beverage" outranked "quality of the food" in importance
source: https://www.theacsi.org/
Most Satisfaction (Full Service)
- Outback
- Cracker Barrel
- Longhorn
- Texas Roadhouse
- "All Others not listed in the survey"
- Olive Garden
- Applebee's
- Buffalo Wild Wings
- Red Lobster
- Cheesecake Factory
Most Satisfaction (Quick Service)
- Chick-Fil-A
- Jimmy John's
- "All others not listed in the survey"
- KFC
- Papa John's
- Domino's
- Five Guys
- Pizza Hut
- Starbucks
- Arby's
Generically speaking? These lists seem about right.
The most important thing restaurants can get right? Accuracy of the food order. further down the survey results in both cases, the "quality of the beverage" outranked "quality of the food" in importance
source: https://www.theacsi.org/










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