A few years ago, I settled on California Olive Ranch's EVOO. It was more expensive than the store-brand stuff, but less expensive (by far) than the premium stuff. I typically buy their global blend, which I think is decently flavorful (and has a wonderful slightly peppery aftertaste). I actually really like it. I tried their 100% California one, but while great....to my palette, did not justify the extra expense.
As I picked up my bottle today of my global blend, I noticed something odd. They are highlighting that it is 0% (or at least nearly such) California olive oil:

Now, remember, I live in Texas. We have kinda....an.....unofficial rivalry with California. When I first noticed this, I was like.....Wow, they sure know how to market to Texans!!
In all seriousness, it does seem a bit odd to highlight this. Does anyone know if there is something about California olive oil that is undesirable in some way?
As I picked up my bottle today of my global blend, I noticed something odd. They are highlighting that it is 0% (or at least nearly such) California olive oil:
Now, remember, I live in Texas. We have kinda....an.....unofficial rivalry with California. When I first noticed this, I was like.....Wow, they sure know how to market to Texans!!

In all seriousness, it does seem a bit odd to highlight this. Does anyone know if there is something about California olive oil that is undesirable in some way?










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