Fireball sued for false advertising

[Attjack]

Fireball tries to market itself as whiskey but Fireball is malt liquor and chemicals.

https://www.classaction.org/news/fireball-cinnamon-falsely-marketed-as-whisky-class-action-alleges

[texastweeter]

Its getting bad. I'm scared to let my kids bring over friends. What if they get hurt and sue.

[texastweeter]

Good point, bourbon is bourbon, scotch is scotch, Tennessee whiskey is Tennessee whiskey. My problem is an individual suing them. I mean there is no reason other than to get money. There is no reperations, or damages.

[Michael_in_TX]

texastweeter I think there could be a legitimate case for damages. Taking a shot of fireball and being instantly transported back to some of your worst college parties could be serious mental anguish.

[Murdy]

If we are not going to allow individuals sue companies, what's the alternative for keeping companies honest? A government agency that looks into and enforces such things?

If the suit is truly frivolous, it will be resolved quickly through a motion to dismiss.

[58limited]

I'm tired of people filing frivolous suits and getting money for nothing while I work for what I have. So, I decided to jump on the bandwagon and get free money. With all of his recent fame and fortune I decided to sue Panhead John and get me a share of that internet money. I've met PJ in person and, while he has a good face for radio, his head looks nothing like a pan.

[rickgregory]

Ahh.... OK this isn't about Fireball Whiskey, it's about another product that they make which is NOT whiskey. The complaint is that they use effectively identical labelling, just with the word 'whiskey' removed:

The 11-page case explains that the front label of Fireball Cinnamon, often sold at supermarkets and convenience stores in small, 99-cent bottles, appears identical to the brand’s Cinnamon Whisky, save for the word “whisky.” However, unlike Fireball Cinnamon Whisky, Fireball Cinnamon is a malt beverage that does not contain distilled spirits and is only flavored to taste like cinnamon whisky, the complaint argues.

[texastweeter]

So even worse

[Attjack]

Ah, okay. I was at a bottle shop the other day that was selling a Hot Toddy and I asked what alcohol was in it and he said Fireball because he didn't have a liquor license.Then I saw this headline and assumed all Fireball was malt liquor. Now I know and I still don't care because I don't drink that crap 😂

[Jerod Broussard]

If people just stuck to the actual Fireballs..

BuyMe

[texastweeter]

Love those! And lemonheads!

[barelfly]

Use to drop those in Zima back in high school and lemon heads and jolly ranchers!

[tamidw]

I used to eat on those all the time.

[Andrrr]

I get that it could be misleading for those that aren't actually reading the label but it does seem like a money grab. I mean, I don't think that a person doing shots of fireball is probably very concerned with what they're putting in their body at the time 😉

[Oak Smoke]

I think you are right. I can attest that when I was younger and doing shots of anything I was much more concerned about someone else’s body than mine.

[Andrrr]

Well put Oak Smoke haha

[Huskee]

On a side note, Fireball is a big part of the reason Buffalo Trace had the Billion$ of dollars to help fund their massive recent expansion. Another side note, one bad experience with Fireball when I was a dumb young'un and I haven't touched the stuff in a very long time.

[barelfly]

Just takes one experience

[luvthemstillers]

It's quite ironic that Buffalo Trace's parent company, Sazerac owns both Fireball and Southern Comfort and most likely makes more money off of those 2 brands than any of the coveted Buffalo Trace hard-to-find/limited-release products.

[BBQandLove]

It seems to be deceptive advertising. A lawsuit is one way to remedy that.

[ItsAllGoneToTheDogs]

ain't mad about this one, it seems legit

[bbqLuv]

Forget it. Fireball does not work. I tried to use it to make cinnamon toast, and it just made it soggy. Ruined the toast.
There is no warning label for this. I smell a class action lawsuit in the making.

[Clawbear57]

In North Carolina you can't but liquor in a convenient store,so it would only be in an ABC store.

[Washblue]

I learned all the important stuff parking at Blue-N-Hall…
But they didn’t say a thing about reading liquor labels…
Most of my jars don’t even carry labels…